At Cosmoprof I got to see ORLY's upcoming collections up close and personal, and I am most excited about this one! It's the Fired Up Collection, which will be available in September. It's rich with deep, rich explosions of colors! From gold to red, this collection is so nice!

Pictured above are the bottles. I labeled each with the name of the polish. I am loving Rapture and Ignite the most I think! Flare is a pale gold shimmer; Flicker is a duochrome-y rust shimmer; Smolder packs a deep wine hue and shimmer; Glow is a taupe creme (which to me looks like it leans a little pink?); Ignite is a red creme; and Rapture is a chocolate brown creme.

I really like deeper colors, so most of these really speak to me. :) I got a photo of the display from Cosmoprof:

I can't wait to see these in person! The Fired Up Collection Lacquers will be available starting September 2012 for $8.50 each. ORLY Nail Lacquers and Treatment products are available at orlybeauty.com, Sally Beauty, Ulta and other purveyors of beauty throughout the U.S. and in over 100 countries worldwide.

For more information contact LaForce + Stevens or visit us online at www.orlybeauty.com. Jeff Pink founded ORLY in 1975 with a simple idea: to innovate natural nail care. By creating leading-edge products and tools designed not only to beautify, but to respond to the needs of salon professionals, ORLY’s beauty experts have redefined nail care and nail fashion. ORLY’s dynamic color palette includes over 150 Lacquer shades that are completely free of DBP, formaldehyde and toluene. As much a trendsetter as a nail care innovator, ORLY also introduced the first-ever iconic nail look: the Original French Manicure® and reinvented Lacquer application with the award-winning